Addressable Advertising in QAM & IP Linear Environments
Mavsotech helps service providers scale addressable advertising across QAM and IP environments by bridging the gap between legacy infrastructure and modern AdTech workflows. Our modular, cloud-ready solutions are designed to unlock new revenue streams, improve targeting precision, and reduce operational complexity — all while avoiding costly hardware overhauls.
Bridging Legacy Systems with Scalable AdTech
Unlock Revenue Potential
Enable Seamless QAM/IP Transition
Improve Ad Targeting Precision

Addressable advertising offers significant revenue potential, but hybrid QAM and IP environments present unique challenges — from infrastructure limitations to fragmented delivery systems. Mavsotech develops lightweight, modular solutions to unify workflows, enhance targeting accuracy, and future-proof monetisation strategies. Our expertise spans middleware bridging, SCTE-35 signal processing, cloud microservices, AI-powered viewer analysis, and DOCSIS 4.0 readiness — helping service providers reduce transition costs while increasing ad revenue and precision.
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